You've undoubtedly read the millions of articles about ChatGPT. You've probably experimented with it and might be using it with your marketing team. Many brand marketers are unaware of one simple fact about the product: It sources information from publicly available information including your website...
Hiring a Fractional Chief Marketing Officer (CMO) can offer several benefits for businesses. Here are 8 ways it can benefit your company/brand: 1. Cost-effectiveness: Fractional CMOs work on a part-time or project basis, providing businesses with access to high-level marketing expertise without the expense of a...
[caption id="attachment_20447" align="aligncenter" width="797"] Live look at Meta's ad platform since cutting staff and implementing AI.[/caption] If you work in advertising you're well aware of the problem with Meta advertising but for potential clients and readers I'll explain exactly why Meta's ad platform is an absolute...
BotSentinel Founder Christopher Bouzy, who appeared on the David Binkowski Podcast Episode 23 to discuss Inauthentic Social Media, officially launched Spoutible on February 1st, the first day of Black History Month in the US. That makes Christopher the first black-owned Twitter spin off/app. Chris's Twitter competitor...
2022 was a big year for Google search and SEO. Google did a major refresh of their Webmaster Guidelines (now called Google Search Essentials), they're working to combat AI and much, much more. However, there's one change you may have missed: Google's latest algorithm change...
Back in August 2022, Google's search quality team announced the Google Helpful Content Update, where they would start scanning websites for AI plagiarized content and would penalize websites that utilized content written to game search. Additionally, Google announced that they would "demote site scraping content...
